{"title":"*HC | Styling 01*Extra-Matte \u0026 Strong Hold","description":"\u003cp\u003eFor styles that need to hold their shape with no shine. Kaolin, clay, and carnauba wax deliver structural control and a completely dry, natural finish. Pea peptide adds fibre density while styling. These matte hair clay and paste formulas work best on short to medium styles, and for anyone who finds standard pastes too shiny.\u003cbr\u003e\u003c\/p\u003e","products":[{"product_id":"supreme-matt-paste50ml","title":"supreme matt paste","description":"\u003cp\u003eStrong-hold paste for natural matte texture and definition\u003c\/p\u003e\n\u003cdiv class=\"blockPriceAndOptions\"\u003e\n\u003cdiv class=\"product-add-form\"\u003e\u003cform novalidate=\"novalidate\" id=\"product_addtocart_form\" method=\"post\" action=\"https:\/\/oway.com\/en-gb\/checkout\/cart\/add\/uenc\/aHR0cHM6Ly9vd2F5LmNvbS9lbi1nYi9zdXByZW1lLW1hdHQtcGFzdGU1MG1sLmh0bWw%2C\/product\/338\/\" data-product-sku=\"OWH-SF031\"\u003e\n\u003cdiv class=\"row inner inner-row\"\u003e\n\u003cdiv class=\"col-sm-12 addto-container\"\u003e\n\u003cdiv class=\"box-tocart\"\u003e\n\u003cdiv class=\"fieldset\"\u003e\n\u003cdiv class=\"field qty\"\u003e\n\u003cdiv class=\"control\"\u003e\n\u003cdiv class=\"control-button minus\"\u003e\u003ca class=\"disabled\" id=\"qty-minus\"\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/form\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!----\u003e","brand":"Oway COM","offers":[{"title":"Default Title","offer_id":44243501678780,"sku":"OWH-SF031","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/0679\/1868\/files\/OWH-SF031_top.jpg?v=1767793123"},{"product_id":"shaping-putty50ml","title":"shaping putty","description":"\u003cp\u003eFlexible-hold hair paste for sculpted, natural-looking styles\u003c\/p\u003e\n\u003cdiv class=\"blockPriceAndOptions\"\u003e\n\u003cdiv class=\"product-add-form\"\u003e\u003cform data-product-sku=\"OWH-SF018\/01\" action=\"https:\/\/oway.com\/en-gb\/checkout\/cart\/add\/uenc\/aHR0cHM6Ly9vd2F5LmNvbS9lbi1nYi9zaGFwaW5nLXB1dHR5NTBtbC5odG1s\/product\/336\/\" method=\"post\" id=\"product_addtocart_form\" novalidate=\"novalidate\"\u003e\n\u003cdiv class=\"row inner inner-row\"\u003e\n\u003cdiv class=\"col-sm-12 addto-container\"\u003e\n\u003cdiv class=\"box-tocart\"\u003e\n\u003cdiv class=\"fieldset\"\u003e\n\u003cdiv class=\"field qty\"\u003e\n\u003cdiv class=\"control\"\u003e\n\u003cdiv class=\"control-button minus\"\u003e\u003ca id=\"qty-minus\" class=\"disabled\"\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/form\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!----\u003e","brand":"Oway COM","offers":[{"title":"Default Title","offer_id":44243501940924,"sku":"OWH-SF018\/01","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/0679\/1868\/files\/OWH-SF018_01_top.jpg?v=1767793927"},{"product_id":"raw-mud-50-ml","title":"raw mud","description":"\u003cp data-start=\"0\" data-end=\"332\"\u003eExtra-matte hold for thin, devitalized hair\u003c\/p\u003e\n\u003cdiv class=\"blockPriceAndOptions\"\u003e\n\u003cdiv class=\"product-add-form\"\u003e\u003cform novalidate=\"novalidate\" id=\"product_addtocart_form\" method=\"post\" action=\"https:\/\/oway.com\/en-gb\/checkout\/cart\/add\/uenc\/aHR0cHM6Ly9vd2F5LmNvbS9lbi1nYi9yYXctbXVkLTUwLW1sLmh0bWw%2C\/product\/86\/\" data-product-sku=\"OWM-ST003\"\u003e\n\u003cdiv class=\"row inner inner-row\"\u003e\n\u003cdiv class=\"col-sm-12 addto-container\"\u003e\n\u003cdiv class=\"box-tocart\"\u003e\n\u003cdiv class=\"fieldset\"\u003e\n\u003cdiv class=\"field qty\"\u003e\n\u003cdiv class=\"control\"\u003e\n\u003cdiv class=\"control-button minus\"\u003e\u003ca class=\"disabled\" id=\"qty-minus\"\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/form\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!----\u003e","brand":"Oway COM","offers":[{"title":"Default Title","offer_id":44243504726204,"sku":"OWM-ST003","price":46.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/0679\/1868\/files\/OWM-ST003_top.jpg?v=1767793626"}],"url":"https:\/\/owayusa.com\/collections\/strong-hold-styling.oembed","provider":"Oway","version":"1.0","type":"link"}