bodifying hair renewer

For fine or weakened hair that lies flat and lacks body

Amino acid complex strengthens the hair fibre, hyaluronic acid derivative binds moisture for fullness, and marula oil conditions without weight. Hair lifts from root to tip and holds volume through the day.

with Amino Acid Complex

Eleven amino acids including arginine, proline, and glycine that mirror the building blocks of keratin. They bond to thinning, stressed hair fiber, rebuilding its protein architecture from within to create strands that are physically thicker.

with Fair Trade Marula Oil

Marula oil delivers oleic acid and vitamin E in a lightweight form that nourishes fine hair without collapsing body. It maintains strand flexibility and healthy shine while supporting the medium hold needed for all-day volume.

with Biodynamic California Poppy

California poppy is rich in flavonoids and carotenoids that help reinforce the protein structure of fine, weakened strands. It adds resilience to fragile hair, giving it the internal strength needed to support and maintain volume.

with Organic cornflower

Cornflower contains anthocyanins and polyphenols that condition fine hair without depositing weight. It helps strands maintain their lifted position after blow-drying by reducing static and clumping, keeping volume looking full and naturally distributed.

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styling & finish

bodifying hair renewer

$60.00 - 5.4 fl oz (160 mL)

A bodifying lotion for fine, flat, or weakened hair. Multi-amino acid complex strengthens and rebuilds hair fibre; hyaluronic acid derivative binds moisture and adds body. Marula oil conditions without weight. Lifts from root to tip with medium hold and natural volume. Ideal for blow-drying.

Silicone-free Paraben-free Phthalate-free Mineral oil-free Vegan Cruelty-free Biodynamic California poppy Organic cornflower Multi-amino acid complex Hyaluronic acid complex

✽ Volume & Body: Lifts fine, limp hair with lasting fullness and natural texture
✽ Fibre Strength: Amino acid complex reinforces weakened, stressed strands
✽ Moisture Binding: Hyaluronic acid derivative hydrates and adds plumpness
✽ Lightweight Conditioning: Marula oil softens without flattening volume
✽ Styling Support: Medium hold primes hair for blow-drying and heat styling

The ritual.

Shake well before use. Spray onto towel-dried hair, distributing evenly with a comb. Blow-dry or style as desired to achieve soft volume and enhanced texture.

The bottle is part of the formula.

Every Oway bottle is glass and aluminium. No plastic means no leaching, no microplastics entering your formula, and no compromise on what reaches your hair. Glass is impermeable to light, air, and moisture. Your product arrives exactly as it left our lab.

Grown, not sourced.

We don't source ingredients. We grow them. At Ortofficina, our farm in the Bolognese hills, botanicals are cultivated using strict biodynamic methods and harvested at peak potency, the precise window when each plant delivers its highest concentration of active properties.

Agricosmetica®, a higher standard.

Agricosmetica® is Oway's proprietary approach to cosmetics, developed over 75 years of research at the intersection of Italian agricultural science and professional haircare. Every formula is built on biodynamic and certified organic ingredients, produced in a closed, circular system with zero tolerance for compromise.

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