Most natural skincare brands source ingredients from commodity suppliers. Oway grows key botanical actives on its own biodynamic farm in Bologna, the Ortofficina, where crops are cultivated according to biodynamic principles: no synthetic pesticides or fertilisers, crop rotation aligned with lunar cycles, and a closed-loop farming system that regenerates rather than depletes the soil. Biodynamic plants accumulate higher concentrations of phytonutrients than those grown conventionally or even organically, which means the helichrysum, chamomile, milk thistle, savory, and walnut extracts in these formulas are more potent than their standard INCI equivalents. Beyond the actives, the full production chain is COSMOS Natural certified by ECOCERT, carbon neutral, and powered by 100% renewable energy. Packaging is glass and aluminium with no plastic. All formulations are vegan, cruelty-free, and free from parabens. The result is a professional-grade skincare range that delivers efficacy through ingredient quality rather than through aggressive synthetic chemistry.

The resurrection plant is a common name for desert-adapted botanicals that can survive near-total desiccation and rehydrate fully when water returns. Two species appear in the Oway moisturizer range. Face & Eye Energizing Texture uses Anastatica Hierochuntica (Rose of Jericho), and Marvelous Skin Relief Face Cream uses Selaginella Lepidophylla, a related species with the same biological survival mechanism. In skincare, these extracts are used for their ability to support rapid moisture uptake and skin renewal at the cellular level. The Rose of Jericho in the Face & Eye Energizing Texture is specifically paired with lactobacillus ferment to support the skin microbiome alongside the hydration and renewal function.

Yes. The textures across the range are formulated to absorb cleanly without leaving a heavy film, which makes them compatible as a base under SPF and foundation. The lightest textures, Face & Eye Energizing Texture and Pure & Balance Face Cream, absorb particularly quickly and suit daily makeup use. Pure & Balance contains bentonite clay, which helps control sebum through the day and can extend the wear of matte makeup. For those using a separate morning SPF, apply moisturizer first, allow it to absorb for a minute or two, then apply SPF on top. The Awakening Face Moisturizer's tara polysaccharide complex forms a breathable moisture-retention layer that does not interfere with products applied over it.

The range covers five distinct skin conditions. For dehydrated, fatigued skin with no specific concern beyond dryness and lack of radiance, the Awakening Face Moisturizer provides progressive, time-release hydration throughout the day. For mature skin losing density, firmness, or luminosity, the Radiance Face Cream is the richest and most corrective formula. For dull skin with uneven tone or early pigmentation, Blooming Gleam Face Cream combines daily hydration with brightening fruit acids and biodynamic helichrysum. For sensitive, reactive, or compromised skin, Marvelous Skin Relief Face Cream is the only fragrance-free formula in the range, built specifically for barrier repair. For oily, combination, or blemish-prone skin, Pure & Balance Face Cream uses bentonite clay and biodynamic savory to regulate oil and refine pores. The Face & Eye Energizing Texture suits those who want a lightweight anti-aging daily moisturizer that also works on the eye contour.

The formulas address different stages and aspects of skin aging. Radiance Face Cream is the denser, more nourishing option for mature skin that has visibly lost density, firmness, and lipid content. Its key actives are resveratrol and polyphenols from upcycled grape skin, biodynamic milk thistle for cellular protection, sea lettuce algae for firming, and borage oil for essential fatty acid replenishment. It is a rich cream suited to normal-to-dry mature skin. The Face & Eye Energizing Texture is a lighter daily emulsion for skin that shows early aging signs, fatigue, or loss of vitality but retains reasonable hydration levels. Rose of Jericho, maqui berry, and lactobacillus ferment focus on energy, renewal, and microbiome support rather than deep nourishment. Its lighter texture also allows it to be used around the eye contour, which Radiance Face Cream is not formulated for.

Marvelous Skin Relief Face Cream is the only product in the range formulated specifically for sensitive, reactive, and compromised skin. It is fragrance-free, which removes the most common topical irritant for sensitised skin. Its active core is built around biodynamic chamomile and organic oat, both with documented calming and anti-inflammatory properties, alongside lactobacillus ferment to support the skin microbiome and biosaccharide gum for immediate soothing relief. Selaginella Lepidophylla supports moisture retention and barrier resilience over time. It contains no exfoliating acids, no Parfum, and no high-risk actives, making it suitable for post-procedure skin, rosacea-prone skin, and anyone whose skin reacts unpredictably to new products.

Pure & Balance Face Cream. Its formula is built around three mechanisms that address oily and blemish-prone skin simultaneously: bentonite clay absorbs excess sebum throughout the day for a lasting matte finish; biodynamic savory and organic burdock work at the sebaceous level to regulate oil production over time; and Osage orange prenylflavonoids refine pore appearance and improve surface texture. Upcycled lemon seed oil adds a brightening effect on the post-blemish marks that oily skin is prone to leaving. It is lightweight enough not to feel heavy or occlusive, and the olive-derived lipids and squalene provide the hydration that oily skin still needs without contributing to congestion. Note that this product contains a fragrance blend; those with blemish-prone skin that is also reactive should patch test first.

The mechanism and skin type are different. Blooming Gleam targets dullness and uneven tone caused by surface accumulation and melanin irregularity. Its biodynamic helichrysum, organic lemon, AHA fruit acids, and upcycled pear extract work at the skin surface and in the upper layers to brighten, even tone, and improve translucency. It suits normal to combination skin in the 25-45 age range where the primary concern is luminosity and early tone correction rather than structural aging. Radiance Face Cream addresses radiance as a symptom of deeper changes in the dermis: declining collagen, reduced lipid content, and accumulated oxidative damage. Its resveratrol from grape skin, sea lettuce algae, and borage oil work at a structural level to restore the density and glow that comes from healthy, lipid-rich mature skin. If your skin is dull because it is young and stressed, Blooming Gleam. If your skin has lost its glow alongside firmness and density, Radiance Face Cream.

It can, for many people. It is specifically formulated for application on both the face and the eye contour, with a lightweight texture calibrated to be used on the delicate periorbital area without congesting it. Rose of Jericho, maqui berry, and lactobacillus ferment address fatigue, dullness, and early aging in a formula that is gentle enough for the thin skin around the eye. If your eye concerns are limited to general fatigue, lack of radiance, or early fine lines, the Face & Eye Energizing Texture covers both zones in a single product. If you have significant puffiness, dark circles, or loss of firmness specifically around the eye, the Miracle Eye Complex in the Eye Care section addresses those concerns with actives targeted to the periorbital area specifically.

The Awakening Face Moisturizer is the most direct answer. It is formulated for skin showing fatigue, dehydration, and dullness that is not specifically driven by aging or a skin condition. Its tara polysaccharide complex releases moisture progressively over several hours rather than in a single initial surge, which maintains a consistent hydration level through the day. Biodynamic walnut and chia seed support the lipid barrier to prevent transepidermal water loss, while pataua fruit oil and macadamia condition without heaviness. The result is plump, smooth skin that holds onto moisture rather than returning to a tight or flat feel by mid-day, which is the characteristic complaint of genuinely dehydrated skin.

A pea-sized to small coin-sized amount covers the full face adequately for most people. These are concentrated formulas and more does not equal better absorption; excess product sits on the surface rather than penetrating further. Apply to clean skin after any serum or treatment step, on skin that is still slightly damp from the previous step. Dampness helps the emulsion spread more evenly and supports absorption. For the Face & Eye Energizing Texture, use a separate small amount applied with the ring finger to the eye contour after covering the face, pressing gently rather than rubbing to avoid tugging at the periorbital skin.

Most are, with one consideration. The Blooming Gleam Face Cream contains AHA fruit acids, which increase photosensitivity slightly. Using it at night and applying SPF in the morning is the more cautious approach, though the acid concentration in a daily moisturizer is lower than in a dedicated exfoliant. The remaining moisturizers have no photosensitising actives and are suitable for use at any time of day. None are specifically formulated as overnight masks or sleeping treatments, so they work the same way regardless of when they are applied.

Moisturizer is the second-to-last step in a layered routine, applied after all serums and treatment steps and before SPF in the morning. The correct order is: cleanser, toner or mist (if used), serum, moisturizer, then SPF. This sequence moves from the thinnest, most water-based formulas to the thicker, more occlusive ones. Applying a serum over a moisturizer reduces its absorption significantly, since the moisturizer's base creates a partial barrier on the skin surface. If using the pH equalizer or de-stress tonic potion from the Toners & Mists section, apply those immediately after cleansing and before any serum. Eye treatments are applied at the same time as the serum step, before moisturizer.