everlasting hair booster

For color-treated, bleached, or chemically processed hair that feels dry and brittle

Hair softens and becomes easier to manage, with less breakage over time.

with Biodynamic Pomegranate Peel

Pomegranate peel is rich in punicalagins and ellagic acid that help reverse the oxidative damage caused by bleaching and chemical processing. These antioxidants penetrate the compromised cuticle to restore internal cohesion to severely weakened hair fiber.

with Organic Carob Fruit

Carob fruit contains galactomannan polysaccharides that bind to damaged protein sites along the strand, filling structural voids left by chemical processing. It rebuilds internal moisture-holding capacity, helping depleted hair regain its ability to stay hydrated and supple.

with Fair Trade Upcycled Chestnut Pericarp

The pericarp delivers condensed tannins and ellagic acid that cross-link with weakened keratin chains. This creates a reinforcing scaffold within the fiber, restoring tensile strength and elasticity to hair that has lost its structural integrity.

with Sacha Inchi Oil

Sacha inchi (Plukenetia volubilis) has one of nature's highest concentrations of alpha-linolenic acid (omega-3). It replenishes the lipid layer stripped by chemical treatments, restoring the flexibility and shine that processed hair loses.

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everlasting hair booster

$55.00 - 2.5 fl oz (75 mL)

A concentrated oil treatment for colour-treated, bleached, or chemically processed hair. Castor oil, shea butter, and sacha inchi restore lipids and elasticity. Rice bran and Abyssinian oils add softness and shine. Biodynamic pomegranate and upcycled chestnut protect against further damage. Use alone or mix with conditioner for customised repair. Waterless formula.

Silicone-free Paraben-free Phthalate-free Mineral oil-free Vegan Cruelty-free Waterless formula Biodynamic pomegranate Organic carob Organic oak bud
Pay in 4 interest-free installments of $13.75 with Shop Pay

In stock and ready to ship: order today → get it by Tuesday (with express shipping)

✽ Lipid Restoration: Castor, shea, and sacha inchi rebuild moisture stripped by chemical processing
✽ Deep Softening: Rice bran and Abyssinian oils smooth thick, coarse, or brittle strands
✽ Antioxidant Defence: Pomegranate and chestnut shield against oxidative colour fade
✽ Customisable Use: Apply alone pre-drying or blend with conditioner for boosted repair
✽ Concentrated Formula: Waterless, oil-based treatment delivers maximum nourishment

The ritual.

Soften a small amount of product in your hands. For a customised mask, mix 5 ml of booster with 10–20 ml of SUPERB HAIR CONDITIONER based on your hair’s needs. Apply to lengths and ends, leave on for 5–10 minutes, then rinse thoroughly. Alternatively, use alone on thick or highly damaged hair before styling.

The tube is part of the formula.

Every Oway tube is made of aluminium. No plastic means no leaching, no microplastics entering your formula, and no compromise on what reaches your body. Aluminum is impermeable to light, air, and moisture. Your product arrives exactly as it left our lab.

Grown, not sourced.

We don't source ingredients. We grow them. At Ortofficina, our farm in the Bolognese hills, botanicals are cultivated using strict biodynamic methods and harvested at peak potency, the precise window when each plant delivers its highest concentration of active properties.

Agricosmetica®, a higher standard.

Agricosmetica® is Oway's proprietary approach to cosmetics, developed over 75 years of research at the intersection of Italian agricultural science and professional haircare. Every formula is built on biodynamic and certified organic ingredients, produced in a closed, circular system with zero tolerance for compromise.

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