great product for dry ends. Shipping was fast
For dry, split, or fraying hair ends that need targeted care
Tips look and feel smoother, with less visible splitting and a light, natural shine.
with Biodynamic California Poppy
Grown on our farm in Bologna using biodynamic methods, California poppy is rich in flavonoids and carotenoids that reinforce the disulfide bonds in damaged ends. It helps prevent further splitting and breakage by strengthening the most vulnerable part of the hair shaft.
with Organic cornflower
Cornflower contains anthocyanins and polyphenols that smooth the cuticle surface at the tips, where scales are most likely to be lifted and rough. It reduces friction and improves light reflection, adding a delicate shine specifically where hair needs it most.
with Fair Trade Marula Oil
Marula oil delivers a concentrated dose of oleic acid and vitamin E directly to dehydrated ends. Its molecular weight allows it to absorb into porous, damaged tips efficiently, sealing in moisture and restoring pliability.
with Upcycled Apple Seed Oil
Apple seed oil is rich in linoleic acid and phytosterols that help reconstruct the lipid barrier of split, frayed ends. It provides a clean, non-greasy seal that protects against heat and environmental oxidation throughout the day.
styling & finish
nurturing drops
$64.00
-
1.7 fl oz (50 mL)
A concentrated treatment oil for dry, damaged, or split ends. Marula and upcycled apple seed oil nourish and seal; biodynamic California poppy protects against heat and environmental stress. Sea buckthorn, pumpkin seed and olive oils add extra softness to dry tips. Leaves tips defined, with a delicate shine. Waterless formula.
Sulfate-free
Paraben-free
PEG-free
Phthalate-free
Vegan
Cruelty-free
Biodynamic California poppy
Organic cornflower
Pay in 4 interest-free installments of
$16.00
with
In stock and ready to ship: order today → get it by Monday (with express shipping)
The ritual.
Part of the no-rinse finishing routine
For dry, frizzy or chemically processed hair. Smooths frizz, seals the ends and restores lipids to processed lengths, all left in.
-
Step 1 · Smooth
Comb towel-dried hair, apply from mid-lengths to ends, then comb again for even distribution.
sublime hair milk
Milk for unruly hair
Conditions, detangles, and smooths flyaways$60.00 - 3.4 fl oz (100 mL) -
Step 2 · Ends
You are hereApply a small amount to the ends, wet or dry, focusing on the most damaged areas.
nurturing drops
Oil for split ends
Seals tips, shields from heat, and adds shine$64.00 - 1.7 fl oz (50 mL) -
Step 3 · Repair
On thick or highly damaged hair, soften a small amount in your hands and apply alone before styling.
everlasting hair booster
Treatment for damaged hair
Intensive repair that restores strength and resilience$55.00 - 2.5 fl oz (75 mL)
The full routine
For dry, frizzy or chemically processed hair. Smooths frizz, seals the ends and restores lipids to processed lengths, all left in.
How often: Hair milk and drops after every wash; the booster only on thick or highly damaged hair.
The bottle is part of the formula.
Grown, not sourced.
Agricosmetica®, a higher standard.
Not quite what you're looking for?
The right ritual shouldn't feel like a compromise. Answer a few questions and uncover a selection crafted for your rhythm, your space, your life.
Good to know
- Complimentary shipping on orders over $80
- Glass and aluminium packaging, no plastic
- Also at Oway salons
Can I use it before blow-drying?
Yes. Biodynamic California poppy helps protect the ends from heat and environmental stress, so it can go on before blow-drying or heat styling.
Will it make my ends look greasy?
No. Marula and upcycled apple seed oil condition without greasiness and leave a soft shine, not a heavy or coated finish.
Will it help split ends look better?
Yes. It smooths and binds split, frayed ends so they look healthier and feel softer. It is a waterless concentrate, so a small amount on the tips is enough.
Does it go on wet or dry hair?
Both. Apply a small amount to the ends of wet or dry hair, focusing on the most damaged areas, then style as usual.
Is it vegan and cruelty-free?
Yes. It is vegan and cruelty-free, and free from sulfates, parabens, PEGs and phthalates.
Which routine is right for me?
shine & split ends oil duo: for dry lengths and split ends. no-rinse finishing routine: for dry, frizzy or chemically processed hair.
What does it smell like?
Sweet and enveloping hints of vanilla and anise with citrus notes in the background.
About Oway
What is Agricosmetica®?
Agricosmetica® is how Oway makes cosmetics: actives from biodynamic and certified organic farming, selected with care and processed in a circular system that turns waste into resources, from the field to the bottle.
What is Ortofficina?
Ortofficina is Oway’s farm in the hills of Bologna, farmed with biodynamic methods since the early 2000s. Many of the botanical actives in Oway formulas are grown there and harvested when each plant is at its peak.
What does biodynamic mean?
Biodynamic farming treats the farm as one living system. It builds soil fertility with compost and crop rotation, uses no synthetic fertilizers or pesticides, and times sowing and harvest to natural cycles. Oway grows its biodynamic actives at Ortofficina and with a network of biodynamic growers.
Why glass and aluminium?
Glass keeps out light, air and moisture, so a formula keeps its purity, potency and freshness, and nothing leaches into it. Oway replaced plastic with recyclable glass and aluminium for its bottles, jars and tubes, to cut single-use plastic.
Where is Oway made?
In Italy. Oway was founded in Bologna in 1948 and still develops its formulas there, close to its farm, Ortofficina.
Discover our daily essentials
Discover our carefully curated essentials collection. botanically potent formulations crafted for everyday ritual that deliver transformative results while honoring your natural radiance.
-
nebula soothing hand balm
Balm for dry hands
Deep nourishment wrapped in a refined citrus-spice scent$35.00 - 1.7 fl oz (50 mL) -
miracle eye complex
Eye cream for dark circles
Tightens, brightens, and reduces puffiness$105.00 - 0.68 fl oz (20 mL) -
Low Stock
tratto aromatherapy mist
Botanical essence for fabrics
Infused with citrus, herbal, and floral notes$200.00Sold Out • Join Waitlist
tratto aromatherapy mist
Botanical essence for fabrics
Infused with citrus, herbal, and floral notes$80.00
