The tube is part of the formula
Aluminium, not plastic: nothing leaches into the formula, and it stays protected to the last application.
About our packaging
For short to medium styles needing high hold with a satin finish
Styles set firmly with a natural sheen between matte and glossy. No crunch, no flaking.
with Biodynamic California Poppy
California poppy is rich in flavonoids and carotenoids that protect the hair fiber from oxidative stress during high-hold styling. It maintains strand health and natural luster beneath the gel's strong structure, preventing the dull, fatigued look that heavy styling can cause.
with Organic Cornflower
It contains anthocyanins and polyphenols that condition the hair surface within the gel's hold matrix. It contributes to the satin finish by keeping styled strands smooth and light-reflective rather than matte or chalky, ensuring definition looks refined rather than rigid.
with Fair Trade Marula Oil
Marula oil delivers oleic acid and vitamin E that provide flexibility within a high-hold formula. It prevents the cracking and flaking that strong gels can produce during movement, keeping structured styles intact while allowing natural motion.
with Upcycled Grape Extract
Grape seed, skin, and stem extract is concentrated in resveratrol and proanthocyanidins that shield styled hair from UV and environmental oxidation. It protects color integrity and strand vitality in short to medium styles with high exposure throughout the day.
quick glue
For short to medium hair: a high-hold putty for defined, structured styles with a satin finish.
5.0Or 4 interest-free payments of $12.50 with Shop Pay
In stock. Order today, arrives by Wednesday with express shipping.
- Complimentary shipping on orders over $80
What it does
- High Hold. Strong, lasting control for structured, defined styles
- Satin Finish. Natural sheen between matte and glossy
- Flexible Structure. Shapes firmly but maintains natural movement
- Conditioning Grip. Castor and marula oils add texture while softening
- Clean Wear. No residue, no flaking, brushes out easily
Key actives
Biodynamic california poppyOrganic cornflowerUpcycled grape extract
Biodynamic california poppyOrganic cornflowerUpcycled grape extractFormula
Silicone-free, sulfate-free, paraben-free, alcohol-free, vegan, cruelty-free.
Scent
Vanilla, anise and aromatic woods, with a hint of citrus.
Texture
A putty with strong, flexible hold and a satin finish; no crunch.
How to use
On wet or dry hair
- Work a small amount between your hands.
- Apply to wet or dry hair, focusing on mid-lengths and ends.
- Style as desired.
What’s inside
Read it like a label: every active, where it grows and what it does.
Biodynamic
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Eschscholtzia Californica Flower/Leaf/Stem Extract Biodynamic
Grown organically
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Centaurea Cyanus Flower Extract Organic
Upcycled
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Grape Upcycled
Vitis Vinifera (Grape) Seed/Skin/Stem Extract
Fair trade
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Sclerocarya Birrea Seed Oil Fair trade
Essential oils
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Bitter orange Essential oilCitrus Aurantium Peel Oil
Ozonated water
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Water Ozonated
Full ingredient list (INCI)
Each mark says where an ingredient comes from. Tap one to see what it means and find it in the list.
Aqua/Water/EauOZ, Ceteareth-25ND, Ricinus Communis (Castor) Seed OilND, Cetyl AlcoholND, Pvp, Cera Microcristallina/Microcrystalline Wax/Cire Microcristalline, Parfum (Fragrance)*ND, Citrus Aurantium Peel OilEO, Myristyl AlcoholND, LimoneneND, Oleth-10 PhosphateND, Benzyl Alcohol, Oleth-5ND, Eschscholtzia Californica Flower/Leaf/Stem ExtractBD, Centaurea Cyanus Flower ExtractO, Sclerocarya Birrea Seed OilFT, Vitis Vinifera (Grape) Seed/Skin/Stem ExtractUC/ND, Benzalkonium Chloride, Vp/Dmapa Acrylates Copolymer, Phenoxyethanol, Ethylhexylglycerin, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Citric AcidND, EugenolND, LinaloolND, VanillinND, PineneND, Beta-CaryophylleneND, Benzyl BenzoateND, CinnamalND, Eugenyl AcetateND, TerpinoleneND, TerpineolND, Alpha-TerpineneND, Sodium HydroxideND, Sodium Benzoate, Potassium Sorbate
With other natural essential oils and extracts
Citrus Sinensis Peel Oil Expressed, Cinnamomum Zeylanicum Leaf Oil
Where it comes from
Grown at Ortofficina
Our main actives grow at Ortofficina, our farm in the Bolognese hills, under biodynamic methods, and are harvested when each plant is at its most potent.
Visit OrtofficinaWhat customers say
Good to know
- Complimentary shipping on orders over $80
- Aluminium tube, no plastic
- Also at Oway salons
Is it right for long hair?
It is made for short to medium-length hair, for defined, structured styles.
What hold and finish does it give?
High, flexible hold with a satin finish, a natural sheen between matte and glossy. Hair holds its shape and still moves.
Will it flake or go crunchy?
No. It holds firmly with no residue, flaking or crunch, and brushes out easily.
Can I use it on wet hair?
Yes, on wet or dry hair. Work a small amount between your hands and focus on mid-lengths to ends.
Is it vegan and cruelty-free?
Yes. It is vegan and cruelty-free, and free from silicones, sulfates, parabens and alcohol.
What does it smell like?
Sweet and precious fragrances with notes of vanilla, anise and aromatic woods. Fresh hints suggest citrus nuances in the background.
About Oway
What is Agricosmetica®?
Agricosmetica® is how Oway makes cosmetics: actives from biodynamic and certified organic farming, selected with care and processed in a circular system that turns waste into resources, from the field to the bottle.
What is Ortofficina?
Ortofficina is Oway’s farm in the hills of Bologna, farmed with biodynamic methods since the early 2000s. Many of the botanical actives in Oway formulas are grown there and harvested when each plant is at its peak.
What does biodynamic mean?
Biodynamic farming treats the farm as one living system. It builds soil fertility with compost and crop rotation, uses no synthetic fertilizers or pesticides, and times sowing and harvest to natural cycles. Oway grows its biodynamic actives at Ortofficina and with a network of biodynamic growers.
Why glass and aluminium?
Glass keeps out light, air and moisture, so a formula keeps its purity, potency and freshness, and nothing leaches into it. Oway replaced plastic with recyclable glass and aluminium for its bottles, jars and tubes, to cut single-use plastic.
Where is Oway made?
In Italy. Oway was founded in Bologna in 1948 and still develops its formulas there, close to its farm, Ortofficina.